Incantevole means 'enchanting' or 'charming', and it's a beautiful adjective used to describe something magical or captivating.
In this song, Giusy Ferreri uses it to describe a 'fiaba' (fairy tale): "Della più incantevole fiaba che abbia mai scritto" (Of the most enchanting fairy tale I've ever written). It evokes a sense of wonder and romance, making it a truly memorable and enticing word that stands out from everyday vocabulary.
“Non Ti Scordar Mai Di Me” – which means “Never Forget About Me” – is a heartfelt diary entry set to music. Giusy Ferreri sings as if she is standing under a shy, shrinking moon, wishing her ex-lover were beside her. She admits that everything would feel brighter, nostalgia would disappear, and even the night sky would look fuller if they could share the moment again.
The song is a bittersweet mix of hope and realism. Ferreri remembers the relationship as the most beautiful fairy-tale she ever wrote, yet she knows time can erase even the strongest traces of love. Her repeated plea, “Non ti scordar mai di me,” is both a gentle reminder and a desperate request: keep the memories alive, because what they had was not “a small detail.” Listeners are invited to feel the tenderness, the regret, and the quiet strength of someone who accepts the end of a romance but refuses to let it fade from the storybook of her life.