Rosa paints romance in vibrant pink tones. Over a reggaetón beat, J Balvin confesses that the mere nearness of his crush sends his heart racing and silences his doubts. He sees no flaws in her, calling her “la más dura” – the toughest, hottest, untouchable queen on a whole new level. The verses sparkle with flirty hyperbole: he would risk his life for a couple of kisses, battle like the legendary soldier Mambrú, and fly her from the dance floor all the way to Ibiza. Every line shouts unstoppable desire, turning the night into an adventure without rules or clocks.
At its core, the song captures that electric moment when attraction flips into fearless pursuit. Balvin celebrates confidence (hers and his), the thrill of mutual chemistry, and the freedom of living in the now. Rosa invites listeners to surrender to the music, dance hard, toast with friends, and let passion – bright, bold, and unapologetic – color everything.
José Álvaro Osorio Balvín, known as J Balvin, is a pioneering Colombian reggaeton singer born in Medellín in 1985. Bursting onto the music scene in 2004, Balvin is recognized as one of the best-selling Latin artists with over 35 million records sold worldwide.
Known for hits like "6 AM," "Ay Vamos," and "Mi Gente," he has transformed reggaeton into a global phenomenon while staying true to his Spanish roots. J Balvin's eclectic style blends urbano, Latin pop, and trap, influenced by rock legends like Metallica and Nirvana, as well as icons like Daddy Yankee.
With multiple Latin Grammy Awards and Billboard Latin Music Awards under his belt, Balvin continues to break records — becoming the first Latino to headline major music festivals such as Coachella. His vibrant music and fashion make him a standout figure, dedicated to spreading Latin music worldwide.