Siempre papi, nunca inpapi is J Balvin and Luigi 21 Plus’s playful slogan for living like a true “papi” – the cool, self-assured guy who lights up the club with charisma instead of showing off with cash. Over a bouncing reggaetón beat, the duo brag about strolling out at midnight, overflowing with flow, and instantly standing out on the streets. They poke fun at the men who try to “buy” attention with expensive bags and watches, reminding everyone that charm, confidence, and good vibes are the real currency.
Behind the swagger, the song offers a lighthearted rulebook for feeling good and keeping it real:
In short, “Siempre Papi Nunca Inpapi” is a fun reminder that confidence, authenticity, and a killer rhythm beat flashy spending every time.
José Álvaro Osorio Balvín, known as J Balvin, is a pioneering Colombian reggaeton singer born in Medellín in 1985. Bursting onto the music scene in 2004, Balvin is recognized as one of the best-selling Latin artists with over 35 million records sold worldwide.
Known for hits like "6 AM," "Ay Vamos," and "Mi Gente," he has transformed reggaeton into a global phenomenon while staying true to his Spanish roots. J Balvin's eclectic style blends urbano, Latin pop, and trap, influenced by rock legends like Metallica and Nirvana, as well as icons like Daddy Yankee.
With multiple Latin Grammy Awards and Billboard Latin Music Awards under his belt, Balvin continues to break records — becoming the first Latino to headline major music festivals such as Coachella. His vibrant music and fashion make him a standout figure, dedicated to spreading Latin music worldwide.