La Plata is a lively fusion of traditional vallenato flavor and urban swagger where Juanes and Lalo Ebratt turn a classic heartbreak story into a party anthem. The title literally means “the money,” and the chorus tells us that all the cash has been blown on endless rumba (partying) just to forget a lost love. The wallet is empty, the sadness remains, and the only cure the singer can imagine is winning back the person who stole that “besito en la boca.” In a playful twist, he offers to loan his heart for the day, admitting it is not entirely hers yet showing just how desperately he wants another chance.
Lalo jumps in with witty, pop-culture punchlines, comparing their chemistry to superheroes and the Kardashians while riding the bouncy beat. Together they paint a picture of Colombia’s musical future—vallenato 2035—where accordions, reggaeton drums, and tongue-in-cheek lyrics sit side by side. Beneath the humor and dance-floor energy, the song’s message is universal: sometimes we spend everything trying to forget, only to realize the real remedy is the very person we are trying to erase.
Juanes, born Juan Esteban Aristizábal Vásquez on August 9, 1972, in Medellín, Colombia, is a celebrated Colombian musician and singer known for blending rock with Latin pop and traditional Colombian rhythms. Beginning his career in 1988 with the rock band Ekhymosis, Juanes launched a highly successful solo career in 2000 with his debut album Fíjate Bien, which earned him three Latin Grammy Awards.
Over the years, Juanes has sold over 15 million records worldwide and won 26 Latin Grammy Awards along with three Grammy Awards, establishing him as one of the best-selling Latin music artists. His international hit "La Camisa Negra" from the album Mi Sangre is widely recognized. Beyond music, Juanes is also noted for his humanitarian efforts, especially aiding Colombian victims of anti-personnel mines through his foundation, Fundación Mi Sangre.
With a career spanning more than three decades, Juanes continues to create impactful music that resonates with audiences around the world while promoting peace and social change.