Luck Ra, the rising voice from Córdoba, Argentina, turns late–night nostalgia into a dance-floor confession in "No Es Así". Over a catchy urban-cuarteto beat, he admits he still misses his lover’s “boca, perfume y pelo” and remembers feeling like he touched the sky when they were together. Yet rumors circle them both, and the singer faces a bad-boy reputation he can’t quite shake. The hook “No sé qué te contaron… pero te juro, no es así” is his promise that the gossip is wrong and his feelings are real.
Beyond the flirtatious lines about Nike sneakers and Instagram likes, the song dives into vulnerability. Luck Ra confesses past heartbreak, offers the only heart he has left “sin repuesto,” and asks her to take a leap of faith. No Es Así captures that thrilling moment when attraction, doubt, and hope collide: two people marked by previous mistakes choosing to trust each other one more time—and turning their chemistry into a fresh start they can dance to.
Juan Facundo Almenara Ordóñez, known professionally as Luck Ra, is a dynamic Argentine singer born in Córdoba in 1999. Emerging onto the music scene in 2017 through YouTube, Luck Ra quickly gained recognition with his remix of "No Quiero Mas" alongside Seven Kayne, solidifying his presence in the Latin trap and reggaeton genres.
His 2021 hit "Te Mentiría" and collaborations with notable cuarteto and cumbia artists expanded his audience, while his 2023 single "La Morocha" dominated the Billboard Argentina charts and became the anthem of the summer. Beyond chart success, Luck Ra has also made his mark on television as a coach on the popular show La Voz Argentina starting in 2025. His innovative blend of Latin trap, reggaeton, and cumbia continues to captivate fans across Latin America and beyond.