Back It Up es un coctel explosivo de ritmos tropicales y letras Spanglish donde Prince Royce, Jennifer Lopez y Pitbull convierten la pista de baile en un terreno de seducción. Al estilo dominicano-estadounidense de Royce se le unen el sabor neoyorquino–boricua de J-Lo y la energía mundial de Mr. Worldwide, creando un himno que invita a perder la timidez y mover las caderas sin parar. La frase central “Back, back, back it up” es una orden juguetona para que la otra persona eche el cuerpo hacia atrás al ritmo del beat, mientras “Dámelo papi chulo” o “mami chula” recalca el deseo directo y sin rodeos.
La letra gira en torno a la admiración física (“Ain’t nothing fake on you, you’re so so real”), la química instantánea y el empoderamiento de lucir tu mejor versión en la pista. Entre halagos (“My Gosh, my God, mama”) y advertencias pícaras (“Word of advice, want a happy life, don’t look for what you don’t wanna find”), los artistas celebran la autenticidad y la confianza corporal. El resultado es una fiesta bilingüe que mezcla pop, dancehall y bachata-urbana y que nos recuerda que bailar, coquetear y disfrutar del momento puede ser el mejor idioma para conectar con alguien.
Prince Royce, born Geoffrey Royce Rojas on May 11, 1989, in The Bronx, New York City, is an American singer and songwriter of Dominican descent. From a young age, Royce showed a passion for music, experimenting with songwriting and poetry before launching his professional career in 2008.
He is best known for his fresh blend of bachata, Latin pop, and R&B, which propelled his 2010 self-titled debut album to the top of the US Billboard Latin Albums and Tropical Albums charts. Hits like "Stand by Me" and "Corazón Sin Cara" earned him critical acclaim and multiple awards, making him one of the leading figures in modern Latin music. Royce has since released several successful albums, including "Phase II," "Soy el Mismo," and "Five," collaborating with stars such as Shakira, Jennifer Lopez, and Pitbull.
Prince Royce continues to innovate by mixing traditional bachata with contemporary sounds, inspiring a new generation of Latin music fans worldwide.