“CUKI” is Rauw Alejandro’s flirty love-letter to a woman who is so irresistibly attractive that she feels like a full-blown movie scene. Rauw keeps calling her cuki (Puerto Rican slang for “cute”) and compares having her on his arm to wearing a luxury Louis Vuitton accessory. Throughout the lyrics he paints a vivid nightlife picture: tequila shots, cruising to grab food, passionate encounters in parking lots, and spontaneous trips to La Perla. The repeated request for her ubi (short for “ubicación,” meaning location pin) shows his eagerness to meet up right away.
Beneath the catchy reggaeton beat, the song celebrates confidence, sensuality, and living in the moment. Rauw admires her multicultural allure (“mitad cubana, española”), praises her bold energy in the bedroom, and insists that the night is perfect for a quickie. “CUKI” is basically an invitation to drop everything, send the location, and star together in a steamy, fast-paced movie where romance, nightlife, and Latin swagger all collide.
Raúl Alejandro Ocasio Ruiz, known professionally as Rauw Alejandro, is a dynamic Puerto Rican singer and songwriter born on January 10, 1993, in San Juan, Puerto Rico. With roots in a musically inclined family, his sound blends reggaeton, Latin R&B, urbano, and Latin trap, setting him apart in the Latin music scene. Rising to fame with hits like "Toda" and "Fantasías," Rauw has earned multiple awards including two Latin Grammys and Billboard Latin Music Awards.
His versatile artistry shines through albums like Afrodisíaco and Vice Versa, and he continues to innovate with his latest 2024 release, Cosa Nuestra, which features collaborations with major artists and fuses salsa, reggaeton, and more. Recognized as one of Latin music’s greatest showmen, Rauw Alejandro’s electrifying performances captivate audiences worldwide, making him a true standout in contemporary Latin music.