PICARDÍA brings together Puerto Rico’s hitmaker Rauw Alejandro with Mexico’s corrido tumbado star Junior H for a steamy night-out anthem soaked in swagger and chemistry. The title means “mischief” or “naughtiness,” and that is exactly what fuels the story: a fearless woman with zero curfew, an itch for adventure, and a taste for pleasure that keeps both singers under her spell. Over a hypnotic blend of reggaetón beats and regional Mexican touches, the lyrics paint vivid scenes of flirty texts, late-night rendezvous, and fantasies that blur the line between temptation and surrender.
At its heart, the song celebrates living in the moment and owning one’s desires without apology. The woman calls the shots, ignoring explanations, clocks, and social rules, while Rauw and Junior eagerly follow her lead, captivated by her confidence. The hook—“es que tú quieres antojarte de lo que no se debe”—highlights the thrill of wanting what is “forbidden,” turning the track into a playful invitation to dance, flirt, and embrace a little picardía of your own.
Raúl Alejandro Ocasio Ruiz, known professionally as Rauw Alejandro, is a dynamic Puerto Rican singer and songwriter born on January 10, 1993, in San Juan, Puerto Rico. With roots in a musically inclined family, his sound blends reggaeton, Latin R&B, urbano, and Latin trap, setting him apart in the Latin music scene. Rising to fame with hits like "Toda" and "Fantasías," Rauw has earned multiple awards including two Latin Grammys and Billboard Latin Music Awards.
His versatile artistry shines through albums like Afrodisíaco and Vice Versa, and he continues to innovate with his latest 2024 release, Cosa Nuestra, which features collaborations with major artists and fuses salsa, reggaeton, and more. Recognized as one of Latin music’s greatest showmen, Rauw Alejandro’s electrifying performances captivate audiences worldwide, making him a true standout in contemporary Latin music.