“J’aime” is Riff Cohen’s playful love letter to… well, almost everything. The Israeli-French singer reels off a joyous list of opposites and oddities: believers and non-believers, chopstick users and finger food fans, Bollywood and Eurofoot. By stacking these contrasts, she turns the simple phrase J’aime (I love) into a catchy mantra of radical acceptance. Every quirky image, from castanets to confetti, paints a colorful collage that reminds us how wide the world is and how easily we can embrace its differences.
Beneath the fun, the song carries a gentle message: our similarities and contradictions can coexist in harmony. Whether you pray, dance with dolphins, or just enjoy your cat’s purr, you still belong in her vibrant universe of affection. “J’aime” invites listeners to sing along, celebrate diversity, and remember that love grows bigger each time we add a new item to the endless list of things we adore.