PRIMO drops you straight into a neon-lit Mexican night where swagger, adrenaline, and danger ride side by side. Tito Double P and Natanael Cano spin a corrido tumbado narrative that starts with pure party vibes: flashy entrances, top-shelf bottles, and the pursuit of the most stunning girl in the club. The cousins (“primo”) are living large, flaunting style with a couple of “Lady Gaga” drinks in hand, convinced the night will be all glitter and celebration.
The mood flips in a heartbeat. A scuffle sparks, gunshots crack, and the once-glamorous scene turns chaotic. Sirens, fear, and missing friends replace the music’s thump as the narrator scrambles to safety, wounded yet defiantly standing tall. Beneath the hard-edged bravado, the song hints at the thin line between thrill and tragedy in the fast life. PRIMO is both a boastful anthem and a cautionary tale, capturing the rush of living on the edge in Mexico’s modern urban corridos movement.
Jesús Roberto Laija García, known by his stage name Tito Double P, is a rising Mexican rapper and singer-songwriter from Tepic, Nayarit, who grew up in Culiacán, Sinaloa. Emerging on the music scene in 2023, Tito has quickly gained recognition for his impactful contributions to regional Mexican music and corridos tumbados.
As the cousin of renowned artist Peso Pluma, Tito has not only collaborated on several tracks but also written key songs in Peso Pluma's discography. His debut album, Incómodo (2024), showcases his unique style and storytelling, debuting at number 20 on the US Billboard 200 and topping both the Top Latin Albums and Regional Mexican Albums charts. Known for blending traditional influences with contemporary urban sounds, Tito Double P is a fresh voice shaping the future of Mexican rap and corridos.