Reggaeton is J Balvin’s loud, joyful love letter to the music that put Latin rhythms on dance floors around the world. Throughout the song he acts like the ultimate party host, promising to give the crowd exactly what they want: irresistible beats, explosive bass and a space where everyone can drop low and let loose. His repeated lines about answering “the people’s” and “the women’s” requests highlight a sense of community, showing that reggaeton is more than a sound — it’s a collective celebration.
At the same time, J Balvin tips his hat to the genre’s pioneers, name-checking icons like Daddy Yankee, Tego Calderón and others who paved the way. By blending gratitude with swagger, he reminds listeners that reggaeton’s power lies in both its history and its unbreakable energy. The message is simple: when the DJ hits play, worries disappear, bodies move instinctively, and the night belongs to everyone on the dance floor.
José Álvaro Osorio Balvín, known as J Balvin, is a pioneering Colombian reggaeton singer born in Medellín in 1985. Bursting onto the music scene in 2004, Balvin is recognized as one of the best-selling Latin artists with over 35 million records sold worldwide.
Known for hits like "6 AM," "Ay Vamos," and "Mi Gente," he has transformed reggaeton into a global phenomenon while staying true to his Spanish roots. J Balvin's eclectic style blends urbano, Latin pop, and trap, influenced by rock legends like Metallica and Nirvana, as well as icons like Daddy Yankee.
With multiple Latin Grammy Awards and Billboard Latin Music Awards under his belt, Balvin continues to break records — becoming the first Latino to headline major music festivals such as Coachella. His vibrant music and fashion make him a standout figure, dedicated to spreading Latin music worldwide.